A delicious twist on the beloved pint of ice cream, made for the Mary Jane community. The owners of GC Global envisioned irresistible branding and packaging for this collection and gave me the opportunity to truly enjoy the creative process.

Project highlights included hand-drawing rounded lettering to evoke the smooth, creamy feel of ice cream and developing a naming strategy for all 10 strains with names like "Rocky Road Trip," "Cookies + Dream," and "Birthday Cake." Playful packaging was also designed to correspond with each flavor.

Additionally, I had the opportunity to collaborate with manufacturers to design custom 4-gram jars and pint-sized containers. To complete the project, I illustrated keychains that were included with every package.